The Right Way to Plan Your Website
Live webinar
From Concept to Launch: A Step-by-Step Overview for Building Your Own Website
Free but registration required.
Research shows about a quarter of small businesses don’t have a website. Relying alone on social media pages or being picked up by internet business directories is not a sufficient marketing strategy. But some business owners are discouraged by the potential expense of hiring a specialist, or overwhelmed by the thought of doing the project themselves, or left unsure of how to begin.
Learn from an expert who knows how to guide those willing to take the DIY approach. Discover how to save time and avoid stress while injecting your personality and vision into the design. And find out how to minimize mistakes and create a site that can grow with your business success.
Jennifer DeRosa is the author of "Building DIY Websites for Dummies," a new addition to the renowned "for dummies" series. She is the visionary behind Toto SEO and Toto Coaching. As the founder of Toto SEO, she specializes in offering SEO solutions tailored for small businesses. Through Toto Coaching, she provides an interactive online course, complete with weekly coaching sessions, empowering small businesses and entrepreneurs to craft websites that not only presell their offerings but also foster trust among their clientele. Jennifer's thirst for knowledge recently led her to complete a course on No Code Artificial Intelligence and Machine Learning at the prestigious MIT University. Before her current ventures, Jennifer was the driving force behind TechCare, a web development agency she founded and led from 2001 to 2021. Her career also includes consulting roles with industry giants such as Mercedes Benz Credit Corporation, US Surgical, GTE, GE Capital, Unilever, and Calvin Klein.